Fact-Sheet

Are Hotel Reservation Call Centres a thing of the Past?

Are Hotel Reservation Call Centres a Thing of the Past?

Are Hotel Reservation Call Centres a Thing of the Past? 690 360 HotelREZ
Fact: Online reservations are the backbone of hotel revenue these days and Internet Booking Engines (IBE) are this century’s key innovation for any hospitality business. But where does that leave the good old reservation centre (CRO)? Are voice reservations still capable of driving worthwhile revenues? And if so, is your hotel handling these enquiries effectively? [...]read more
Online Marketing

10 Online Marketing Tips to Showcase your Hotel

10 Online Marketing Tips to Showcase your Hotel 690 360 HotelREZ

With the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts.

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Getting the best from OTAs

Getting the best from OTAs: 5 rules for small and independent hotels

Getting the best from OTAs: 5 rules for small and independent hotels 690 360 HotelREZ
Love them or hate them, let’s face it, the reality is travellers love using OTAs (online travel agencies). And why wouldn't they? OTAs represent a one-stop-shop where usually ultra-competitive deals can be found, and the user-experience is second to none, offering consumers with a secure, straightforward booking process across a wide range of devices (from desktop to smartphones, [...]read more
Welcoming Chinese Travellers

Welcoming Chinese Travellers: a cheat sheet for Hotels

Welcoming Chinese Travellers: a cheat sheet for Hotels 690 360 HotelREZ
An estimate of 97 million Chinese citizens travelled abroad in 2013, according to data from the China National Tourism Administration (CNTA), 14 million more than the previous year. The market of outbound Chinese Travellers is already massive and growing. So how should hospitality businesses capitalise on this growing market? HotelREZ has put together a quick [...]read more