HotelREZ, one of the world’s leading hotel representation, sales, marketing and distribution providers celebrates its 15th anniversary announcing a 33 per cent annual growth, some 23 per cent ahead of the GDS market, which is growing at seven per cent YOY in 2019.
HotelREZ’s ability to outpace the market is a testament to its close partnership with its members. HotelREZ provides the tools, tailored services and marketing support that allows clients to increase revenue whilst reducing costs. By connecting them to agencies and bookers worldwide, it has fast established a reputation for being a user-friendly company that helps accommodation providers compete and win at an international level.
Northern Ireland’s biggest and most prestigious hotel group, Hastings Hotels, has been a partner of HotelREZ since the beginning. Hastings identified the expertise, knowledge, and professionalism of the HotelREZ team and its ability to tap into global preferred partnerships including TMC’s and consortia programmes, to grow corporate business as key to the relationship.
Pamela Shaw, group IT manager, Hastings Hotels head office commented:
“We chose to work with the HotelREZ team due to the wealth of experience and professionalism they bring to the table. They have been with us as we developed our group of hotels and have always been on hand to guide and nurture our growth and exposure on the GDS platform.”
The Winchester Hotel & Spa, another long standing client of HotelREZ, takes advantage of REZtoMarket, a content tool that includes search locators and indexed reference points, rooms and rates. REZMedia allows the team at The Winchester Hotel & Spa to upload images and attribute tags so that where possible, all amenities and room descriptions are loaded and correct in real time.
HotelREZ now offers its services to more than 1,500 independent hotels worldwide, accessing 500,000 travel agents worldwide.
Mark Lewis, CEO, HotelREZ commented:
“We have helped independent groups, properties and private label clients compete worldwide, and have successfully increased their incremental income positively impacting, REVPAR & GOPPAR whilst reducing their cost of sale and driving more direct business by offering a personalised flexible friendly service.”
Due to its close proximity to London Stansted, Down Hall Hotel & Spa, links into HotelREZ’s niche marketing campaigns for airport stop over business, together with the business traveller and spa packages on offer from HotelREZ.
Using HotelREZ’s cutting edge solicitation tool REZtoMarket the property can take advantage of relevant RFPs, ensuring they receive a competitive share of business travel at high RevPAR. During HotelREZ’s worldwide sales activities and trade shows, hotel staff can also meet the agency bookers face to face to promote their facilities and conference rooms.
HotelREZ’s member results speak for themselves, over the last 15 years, HotelREZ has built a company that has balanced its customer growth with customer relationships, underpinning the business is its customer charter, ethical policy and service level agreements. HorelREZ is a privately held, SAAS business that has grown organically with its customers’ performance and happiness at the heart of the business.
For further information regarding HotelREZ, please visit www.hotelrez.net/
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HotelREZ Hotels & Resorts was founded in 2004 by Mark Lewis, an experienced hospitality industry professional and entrepreneur. Over the course of over a decade the company has grown to be one of the leading hotel representation companies dedicated to marketing and connecting independent properties with bookers worldwide. HotelREZ now provides distribution, revenue, sales consultancy and marketing services and support to more than 1,500 hotels, apartments and hotel groups in over 100 countries including private label GDS chain code solutions. HotelREZ Hotels & Resorts is a SAAS company. HotelREZ also incorporates the global World Rainbow hotels, the world’s only GDS enabled LGBT global hotel consortia representing some 1200 hotels in 230 destinations across the globe.