Online Travel Agents

Increase your hotel’s visibility through niche market opportunities

October 9th, 2019|

With an estimated 700,000 hotels and resorts worldwide, differentiating your establishment in the competitive hotel industry can be challenging. Knowing the core group of people that make up your ideal target audience, as well as how to reach them, is crucial. We’ve recently put together an e-book on marketing […]

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SEO tips for hotels: how to optimise images for SEO

September 10th, 2019|

There are currently an estimated 700,000 hotels and resorts, offering a total number of 15.5 million rooms, worldwide. That’s a lot of options for consumers to choose from. As the hospitality industry becomes more and more competitive, hotels need to find new ways to stand out. 

One rather simple (but […]

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How to choose the best GDS partner for your hotel

August 21st, 2019|

Global Distribution Systems (GDS) power the global travel industry by generating billions of dollars in sales every year. Online travel agents and travel agencies use a GDS to search for the best available travel and accommodation rates for their clients. In fact, more than 600,000 travel agents use a […]

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Google Hotel Ads: How to set up and manage effective campaigns

June 24th, 2019|

Millions of travellers worldwide search for hotels on Google everyday. In fact, 75% of potential bookers will research your hotel online before booking, and 94% will switch between devices as they plan or book a trip. Ensuring your hotel can easily be found online on both desktop and mobile […]

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HotelREZ customer Point A Hotels streamlines travel agency payments with new Onyx CenterSource partnership

April 8th, 2019|

Point
A Hotels, currently distributing via HotelREZ’s widely recognised Gobal
Distribution System (GDS) chain code, has partnered with Onyx CenterSource, a
leading provider of B2B payments and business intelligence to the hospitality
industry. The partnership allows Point A Hotels, a family of modern hotels
located in central London, to streamline its commission through the […]

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Getting the best from OTAs: 5 rules for small and independent hotels

June 24th, 2014|

Love them or hate them, let’s face it, the reality is travellers love using OTAs (online travel agencies). And why wouldn’t they? OTAs represent a one-stop-shop where usually ultra-competitive deals can be found, and the user-experience is second to none, offering consumers with a secure, straightforward booking process across a wide range […]

The breakdown on the Customer Journey to Online Purchase

June 9th, 2014|

With customer buying behaviour continuously evolving, and the increasing power of social media, mobile and other web-based exchanges, online travel brands are forced to constantly adjust and refine their marketing strategies.  Recently Google Think Insights created an interesting tool meant to shed some light on how the different marketing […]

All you need to know about TripConnect

May 28th, 2014|

TripConnect is a service provided by the giant review site TripAdvisor, which allows independent hotels worldwide to bid directly on the site, thus driving traffic from TripAdvisor to their own booking engines.