Marketing

HotelREZ® Appoints Luis Manuel Velarde as Vice President LATAM to Drive Global Expansion
HotelREZ® Appoints Luis Manuel Velarde as Vice President LATAM to Drive Global Expansion 1352 938 HotelREZ

London, UK – July 14, 2025 – HotelREZ® Hotels & Resorts, one of the world’s largest, fastest-growing, and quality-driven hotel representation companies, announces the appointment of Luis Manuel Velarde as Vice…

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Karen McFall & Zukiswa Tuso

HotelREZ appoints two senior executives in ongoing international expansion
HotelREZ appoints two senior executives in ongoing international expansion 1077 714 HotelREZ

London, UK, 01 July 2025 – HotelREZ, one of the world’s leading hotel representation companies, has announced the appointment of two senior executives to lead marketing and drive new business…

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The bookings came flooding in”: Sarova Hotels’ Niche Marketing Programme with HotelREZ
The bookings came flooding in”: Sarova Hotels’ Niche Marketing Programme with HotelREZ 1800 1080 HotelREZ

“The bookings came flooding in”: Sarova Hotels’ Niche Marketing Programme with HotelREZ Sarova Hotels captured new business and gained extra revenue after joining a HotelREZ niche marketing programme. Key results:…

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The future of GDS in hospitality: What independent hotels need to know
The future of GDS in hospitality: What independent hotels need to know 2048 1365 HotelREZ

The world of hospitality distribution is evolving fast, and the Global Distribution System (GDS) is transforming right alongside it. For independent hotels, staying ahead of these changes is critical to…

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A Hacker’s Guide to Hotel Marketing
A Hacker’s Guide to Hotel Marketing 690 360 HotelREZ

For most independent hotels, usually short-staffed, the ways of hotel marketing can be a daunting task. As a hotel manager, you probably lack the time to delve properly into even…

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How can hotels optimise their presence on Book on Google?
How can hotels optimise their presence on Book on Google? 1880 1255 HotelREZ

It’s 2020, and the way people book hotels is becoming more digitalised as travellers today are more technologically savvy than ever before. The most recent statistics suggest that 83% of…

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Is your hotel website 2020 ready?
Is your hotel website 2020 ready? 1050 700 HotelREZ

The last few months of 2019 saw Google change its advertising tactics in an attempt to disrupt the online travel market, making it more expensive for OTA’s and hotels to…

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Digital marketing checklist for independent hotels
Digital marketing checklist for independent hotels 842 510 HotelREZ

Digital marketing – we’ve all heard of the term before in one context or another, and it often gets thrown around as a buzzword. The official definition is “digital marketing…

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Increase your hotel’s visibility through niche market opportunities
Increase your hotel’s visibility through niche market opportunities 842 510 HotelREZ

With an estimated 700,000 hotels and resorts worldwide, differentiating your establishment in the competitive hotel industry can be challenging. Knowing the core group of people that make up your ideal…

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4 tips for writing content for hotel websites
4 tips for writing content for hotel websites 842 510 HotelREZ

Any hotelier nowadays will tell you that the best bookings are those that come in through the hotel’s own website. Why? Because those bookings don’t incur expenses to third-party channels,…

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