Resources

Why Going Green means good business for Hotels

Why Going Green means Good Business for Hotels [infographic]
Why Going Green means Good Business for Hotels [infographic] 690 360 HotelREZ
Whether it is done as a way to cut utility bills and use resources more efficiently, minimize your hotel’s environmental impact or differentiate your product, taking a sustainable approach simply makes good business sense. HotelREZ Hotels & Resorts expands on the business case for sustainability in hospitality, looking more specifically at hotel operations and what [...]read more
How To Market To Millennial Travellers

How To Market To Millennial Travellers [e-guide]
How To Market To Millennial Travellers [e-guide] 690 360 HotelREZ
HotelREZ Hotels & Resorts, a leading global hotel representation company, has today launched a guide for independent hoteliers explaining how they can leverage their unique hotel qualities to target the next generation of millennial travellers. A lot has been said about millennial of late. Some well known facts state millennial travellers are tech savvy, they [...]read more
The Marketing power of Pinterest

Getting Started on Pinterest: Free E-book
Getting Started on Pinterest: Free E-book 690 360 HotelREZ

A 10 Step Guide for Hotels Since its creation back in 2010, Pinterest estimates there are over 750 million pins in the ‘travel’ category, covering more than 1.5 million places and destinations all over the world. Some of the biggest names in Travel such as Lonely Planet, VisitBritain or Four Seasons Hotels & Resorts have…

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Are Hotel Reservation Call Centres a thing of the Past?

Are Hotel Reservation Call Centres a Thing of the Past?
Are Hotel Reservation Call Centres a Thing of the Past? 690 360 HotelREZ
Fact: Online reservations are the backbone of hotel revenue these days and Internet Booking Engines (IBE) are this century’s key innovation for any hospitality business. But where does that leave the good old reservation centre (CRO)? Are voice reservations still capable of driving worthwhile revenues? And if so, is your hotel handling these enquiries effectively? [...]read more
Online Marketing

10 Online Marketing Tips to Showcase your Hotel
10 Online Marketing Tips to Showcase your Hotel 690 360 HotelREZ

With the rise of the internet, social media and now mobile, it hardly comes as a surprise that the travel and tourism space is getting increasingly more competitive. Therefore it is of vital importance that independent hotels know how to successfully establish and maintain a competitive advantage on their online marketing efforts.

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Getting the best from OTAs

Getting the best from OTAs: 5 rules for small and independent hotels
Getting the best from OTAs: 5 rules for small and independent hotels 690 360 HotelREZ
Love them or hate them, let’s face it, the reality is travellers love using OTAs (online travel agencies). And why wouldn't they? OTAs represent a one-stop-shop where usually ultra-competitive deals can be found, and the user-experience is second to none, offering consumers with a secure, straightforward booking process across a wide range of devices (from desktop to smartphones, [...]read more
Welcoming Chinese Travellers

Welcoming Chinese Travellers: a cheat sheet for Hotels
Welcoming Chinese Travellers: a cheat sheet for Hotels 690 360 HotelREZ
An estimate of 97 million Chinese citizens travelled abroad in 2013, according to data from the China National Tourism Administration (CNTA), 14 million more than the previous year. The market of outbound Chinese Travellers is already massive and growing. So how should hospitality businesses capitalise on this growing market? HotelREZ has put together a quick [...]read more
The Marketing power of Pinterest

The Marketing power of Pinterest and how Hotels can harness it [e-Guide]
The Marketing power of Pinterest and how Hotels can harness it [e-Guide] 690 360 HotelREZ

Pinterest is an image-led social media platform, where users connect to each other, as well as their favourite brands, by displaying and swapping images they identify with. Much like the concept of the old pin board, users can create topical boards, and “pin” image content to each board. HotelREZ brings you a Free Guide on getting started on Pinterest for Small and Independent Hotels.

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