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World Rainbow Hotels
Targeting the highly affluent gay market, this specialist collection is niche in nature, but through membership, properties place themselves at the heart of this highly lucrative financial travel sector.
The “Pink Pound”, or “Dorothy Dollar” is estimated to be worth $350bn a year. HotelREZ helps members of World Rainbow Hotels, to more easily target this sector.
Members of the World Rainbow Hotels portfolio are represented under the GY chain code and the HW master chain code. Members will also receive proactive biasing on our planned consumer sites www.spartacushotels.com and of course www.gay-rez.com . In addition to this they will, of course, be mapped to all GDS (global distribution systems), Pegasus IDS (internet distribution systems) and other non-Pegasus strategic distribution channels.
With global market advertising to support this brand in key ‘gay locations’, representation on the web sites and other targeted activity, this is the perfect solution for those hotels who specialize or wish to be associated with this market sector.
Why World Rainbow Hotels ?
World Rainbow Hotels Features and Benefit
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Our Member Portfolio
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