GDS or Global Distribution Systems refer to the reservation tool travel agencies and consortia use when making an air, hotel, car or other travel service booking. Not only do GDS's power the content of 'traditional' travel agency platforms, they also provide pricing, availability and reservation functionality to many online travel agencies.
Choosing GDS representation with HotelREZ gives your hotel access to over half a million travel agents worldwide who use the Amadeus, Sabre, Galileo/Apollo or Worldspan Global Distribution Systems and also to millions more bookers who use websites that are powered by them.
GDS connectivity can open up your hotel to a wide range of potential new bookers that would not otherwise have access to your hotel's rates and availability, such as corporate bookers or agencies who work with preferred partners.
Rates and content distributed to the GDS are managed via CentralREZ, our Central Reservation System.
However at HotelREZ, we know that GDS distribution is not as simple as loading a rate and waiting for the bookings to arrive. The HotelREZ team will work hard with your hotel to ensure your hotel is represented in the best possible light on the GDS's, so you maximize the business you can achieve through this channel.
Once a hotel is live and certified as being best practice, the revenue management team at HotelREZ can then step in. Their task is to work with your hotel to help you increase revenues, through participation in sales and marketing activities and as well as through the implementation of rate and competitive pricing strategies.
Suggestions for marketing activities may include a visit to a Call Centre to promote your hotel, submission of a corporate RFP, inclusion in preferred listing opportunity on a web channel or participation in a specific marketing campaign and associated rate plan.