Preferred Partnerships

With global partnerships and preferred agreements spanning the globe we know one or two things about demand generation.

We work with the full range of global consortia, enabling our hotels to participate in their Preferred Hotel Programmes. We are also able to offer significant value to our members through reduced consortia fees meaning you can get involved in more programmes, at a lower cost. This ensures not only greater reach and visibility on agency CRS systems, but a positive biasing in favour of our members.

As well as paid for programmes, we work with a number of partners on an 'all brand basis' which means that all member hotels are automatically credited to the agency programmes when they join us, giving an immediate advantage to our membership over non preferred hotel chains.